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We (‘Zero Motorcycles’, ‘Zero’, ‘we’ or ‘our’) respect your privacy and value your trust in us. Our website at www.zeromotorcycles.com and our mobile application are operated by Zero Motorcycles, Inc (United States). Our registered office is at 380 El Pueblo Road, Scotts Valley, CA 95066, United States of America (“USA”).
For the purpose of the relevant data protection legislation, we are the data controller. This means that we are responsible for deciding how we hold and use personal information about you.
Zero Motorcycles, Inc. (USA) has appointed Zero Motorcycles B.V. (the Netherlands, Europe) as its European (privacy) representative. The European representative of Zero Motorcycles can be contacted using the contact details outlined below.
We developed this Privacy Policy to offer transparency. It describes the information we collect about you through your use of our website and related services and how we use that information. This Privacy Policy is applicable to all parts of the www.zeromotorcycles.com website managed by Zero Motorcycles.
When you visit our website, we collect information sent to us by your computer. This data includes language and locale preferences and standard web log information, including your IP address, browser information, operating system, geographical information, the duration of your visit, web pages you accessed with the corresponding time and date, navigation paths you follow and referral sources. Your personal data may be shared with our data processors, such as, but not limited to, Salesforce, Google, Facebook and Amazon.
We use this information to understand how people are interacting with our website in order to improve our products and services. Web server log information is retained for six months. Website usage data shared with our data processors will be retained for the period necessary to fulfill processing purposes as described below. We have a legitimate interest in processing this information to provide our services to you, and to continuously improve our website and related services.
When you signup for our newsletter, request a demo ride, a quotation or contact us with a question or concern, we collect personal information you provide us with. This may include your first name, last name, email address, (mobile) phone number, street, city, state, country, postal code, product interest, questions and whether or not you want to subscribe to our newsletter. The Zero Motorcycles Dealer Application form also includes details about your business, such as your company name, DBA information, fax number, offered motorcycle brands, financial information, facility information, and other data.
When you submit a form, we record how you got to our site (e.g. email link, search terms, ad campaign, referral site, etc.). Previous and subsequent website visits may be connected to your form submission information. Your personal data may be shared with dealers, distributors and Zero Motorcycles personnel.
We use this information to respond to your inquiries and process requests, to understand how people are introduced to Zero Motorcycles and how the customer experience evolves over time. We will retain your personal data for the period necessary to fulfill processing purposes as described below. We have a legitimate interest in processing this information to provide our (marketing) services to you, and to continuously improve our customer service.
When you apply for employment at Zero Motorcycles, we collect personal data (that you provide). We will retain your employment application and related data for the period necessary to fulfill processing purposes as described below.
Processing this information is necessary for the performance of a (possible employment) contract, compliance with a legal obligation (if entered into an employment agreement) and for our legitimate interest to invite applicants with the intended purpose of employing them.
When you purchase a new Zero Motorcycles motorcycle from a dealer or a distributor, we require them to submit your contact information so we can confirm the start of the warranty period and so that we can send you pertinent service updates should the need arise. In addition, as Zero Motorcycles announces new accessories or other products that might be used with your motorcycle, we will use this information to keep you updated. This information is stored at our data processor Salesforce.
Ownership history of our motorcycles is kept for the period necessary to fulfill processing purposes as described below. We may contact prior owners should the need arise. For example, while the current owner is supposed to contact us to transfer ownership via our website, we regularly are contacted by the new owner. Should we discover a motorcycle was stolen, we have the ability to contact the previously registered owner. Processing this information is necessary for the performance of our (service) contract, compliance with legal obligation (i.e. to warrant driving safety) and for our legitimate interest to provide our services to you, and to continuously improve our products.
When you contact our customer service team via email, phone or through the owners resources customer service form on our website, we will initiate a Technical Case associated with the motorcycle to track and gather associated information needed to respond to the request. Notes from the phone conversations, the text of the emails and any attachments provided are saved with this case. We retain this information through data processor Salesforce for the period necessary to fulfill processing purposes as described below. Processing this information is necessary for the performance of our (service) contract, compliance with legal obligations (i.e. to warrant driving safety) and for our legitimate interest to provide our services to you, and to continuously improve our products.
The Zero Motorcycles App gives you the ability to email diagnostic information to the Zero Motorcycles Customer Service Team. This will include information identifying the motorcycle such as VIN, the motorcycle’s settings (such as model, sprocket sizes) and information from your motorcycle’s event and error logs, which includes times and dates of rides along with the motorcycle performance data during these rides: speeds, temperatures and charging events. Statistical data about your ride and usage of the app, including but not limited to distance travelled, average speed and energy consumption may also be submitted. If you choose to email the bike log information to Zero Motorcycles, it will be associated with your motorcycle and its ownership information. This information is immediately shared with the dealer that originally sold the motorcycle and Zero Motorcycles personnel.
We use this information to resolve issues with your motorcycle and to improve product quality. We retain this information through data processor Salesforce for the period necessary to fulfill processing purposes as described below. Processing this information is necessary for the performance of our (service) contract, compliance with legal obligations (i.e. to warrant driving safety) and for our legitimate interest to provide our services to you, and to continuously improve our products.
The Zero Motorcycles App includes technology from Flurry Analytics which provides us with information about usage patterns and helps us determine the best areas for improvement. Flurry also records the types of devices and operating systems used, general geographic information, as well as events that occur within the Zero App, such as how often it is used and other anonymous data.
We use this data to determine which mobile devices and languages we should support. below. For more information about Flurry, its privacy policy and how to opt out of this service, please go to www.flurry.com/user-opt-out.html.
The Zero Motorcycles Cellular Connectivity Module gives you the ability to record rides, locate your motorcycle, receive an alert when bike charging is complete, receive an alert if your bike has tipped over or is moved, update your motorcycle firmware, and record bike health information. We use this information to provide you with aforementioned functionalities, resolve issues with your motorcycle, warrant your driving safety and improve product quality.
When in use, the Cellular Connectivity Module collects motorcycle identification information (such as the VIN), motorcycle settings (such as model and sprocket sizes) and motorcycle event and error logs, which includes information concerning rides along with motorcycle performance data during these rides, such as: speeds, temperatures and charging events. GPS locations are collected during recorded rides, if the movement alarm has been triggered, and for the purpose of the Find My Bike feature. Information about your ride, including but not limited to distance travelled, average speed, and energy consumption may also be collected.
When in use, Cellular Connectivity Module data is automatically and continuously transmitted to Zero Motorcycles over the cellular network with its own encryption and authentication. Additionally, a second layer of encryption is implemented on the Cellular Connectivity Module using XXTEA with a 128-bit key. We retain this information through data processor Starcom Online for the period necessary to fulfill processing purposes as described below.
The Cellular Connectivity Module and associated data transmission is initially deactivated on new motorcycles and must be enabled for access to features such as Relive and Share Ride, Find My Bike, and alert notifications. For activation, first download and install the Zero App, available from Google Play or the App Store, then review and agree to the consent terms. If you do not agree, you will not be able to continue with app installation and will only lose functionality associated with the Cellular Connectivity Module. All other Zero App functionality is alternately available either on the bike itself, through the Zero Motorcycles website or through a dealer.
You may withdraw consent and disconnect the Cellular Connectivity Module at any time by selecting “Deregister” from the Zero App interface. After the deregister action is communicated to the Cellular Connectivity Module, data transmission will cease. Existing data associated with your motorcycle will be kept for the remainder of the retention period.
If you fail to provide certain information when requested, we may not be able to perform the contract we have entered into with you, or we may be prevented from complying with our legal obligations. We will notify you (of the possible consequences) when you do not provide us with the requested information necessary to perform the contracts we have entered into with you.
HOW DOES ZERO USE YOUR PERSONAL DATA?
We have specified the retention period for the greater part of the listed personal data in a transparent manner in this Privacy and Cookie Policy. Additionally, we retain your personal data for the period necessary to fulfil the purposes of processing your personal data. This retention period is determined by the nature and duration of your relationship with us. We will also delete your personal data in case we determine the data is outdated or when we receive a request from the data subject to delete their data. Personal data linked to an account may be retained until the personal data appears to be no longer actual or accurate, unless a longer retention period is required for our services, a dispute or as permitted by law.
REVIEWING OR REMOVING PERSONAL INFORMATION
We take reasonable organizational and technical measures to help secure your personal data, ensure availability and to help prevent unauthorized access, illegal processing or distribution, as well as accidental loss, modification or destruction. Your personal information is not stored on our public web server. In a very few cases an error log entry may be made when your personal information is submitted. Log information is retained for six months.
TRANSFERRING INFORMATION OUTSIDE OF THE EU
Our website contains hyperlinks to websites maintained by third parties that may apply other terms and conditions for the processing of personal data. We are not responsible for the content or processing of personal data via these websites or the operation of such websites. We advise you to review the terms and privacy policy applicable to such websites before providing any personal data through such websites. This Privacy Policy does not extend to these websites.
WHAT ABOUT COOKIES?
If you have any questions or concerns about Zero’s Privacy Policy, please contact us through one of the following means:
MOBILE TERMS AND CONDITIONS
Opt in to receive text messages from Zero Motorcycles to learn about new motorcycles, events and promotions through your mobile device. Opt-in by Text ZERO to 937662. Message and data rates may apply.
By opting in to this service, you consent to receive mobile text alerts using an automatic telephone dialing system. Consent to receive marketing text messages is not required as a condition of purchasing any goods or services.
By signing up, you are confirming you are over the age of 13.
Text STOP to 937662 to stop receiving Zero Motorcycles Updates messages from Zero Motorcycles (you will receive a confirmation text).
For additional information, text HELP to 937662 or contact 1-888-786-9376.
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Last revised: April, 2020
This page describes the most recent updates to our Privacy Policy. We will update our privacy policy from time to time and encourage you to review it periodically.
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Contact: 800-ZEROME (937663)
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